A new study suggests that whilst uptake of social media amongst UK tech companies is strong, less than a third of companies are actually using it to engage with customers....

Read More: UK tech firms flock to Facebook, but study suggests less than a third actually use it

Social data and the social sciences are a powerful match. New research from Cornell University suggests that our moods are partly driven by a shared underlying biological rhythm that transcends culture and environment. The sample population studied? Twitter users. This is the first cross-cultural study of mood rhythms using text analysis of Twitter, and it’s [...]

Read More: Bazaarbrief: Twitter study suggests biological basis for moods