The beauty of restricting yourself to color has similar benefits to the style of minimalism. When color is stripped out, other design elements such as form and texture come to...

Read More: 9 Gorgeous examples of black and white websites

It easy to say this every year but 2011 really was a break through for the Internet and technology industries in Asia. While growth and development from emerging markets is...

Read More: 2011 has been a massive year for tech in Asia: here are 4 examples

I feel like a broken record, but clearly people are not getting this whole social media thing. You see, it's called SOCIAL because it's just that…it's not marketing, it's not sales, it's not advertising. It's SOCIAL. Sure, it can help you increase sales and drive new business and nurture leads and do all of those [...]

Read More: Three Examples of Social Media Gone Bad

Nonprofit organizations can definitely benefit from starting a Twitter account. But, how does a nonprofit group get followers and make the account worth its while?  What kind of tweets should they post? I did a little poking around on Twitter and found some organizations that are excellent models for a new non-profit to follow.


Read More: 5 Great Examples of How Nonprofits Should Use Twitter

The general consensus on social is that companies with social cultures are more successful engaging and marketing using social media. IBM has been “walking the social media walk” for four decades, a formidable task for a company that currently has a globally dispersed team of 400,000.The scope of IBM's internal social media impact is staggering: citing 17,000 individual blogs, a million daily page views of internal wikis, 25,000 tweeters and 300,000 LinkedIn profiles doesn't do justice to the sc [...]

Read More: How IBMers Use Social Media to Get Things Done — 4 Examples

We’re more than a few years into what was affectionately known as Web 2.0, and nothing seems to have changed. The “potential” of platforms such as Facebook and Twitter is still lauded by wide-eyed marketers (and agencies, of course), and exposure appears to be the paramount objective. ROI is still considered difficult to gauge … but we all know we’re driving benefits from social media marketing (so quantification doesn’t matter).

Read More: You’re Looking at Social Media Marketing Wrong — 5 Examples