GoldRun, an Augmented Reality (AR) marketing firm, teamed with OMGPOP to create an AR campaign for the free iPhone game Puppy World. Taking photos of virtual Puppy World characters in the real world earns points. The winner of the month-long AR game will be able to choose which dog breed will be added to the Puppy World game.


Read More: Goldrun Puts Puppy World Virtual Dogs in the Real World for a Month Long Game

Yesterday Apple announced the new iPhone 4S. As we wrote, the the iPhone 4S looks the same as the iPhone 4, but its major technical features have been upgraded. Perhaps the most significant part of the announcement is the inclusion of the Siri speech recognition technology that can turn the iPhone into a virtual assistant.


Read More: Want A Virtual Assistant Now?

"As the first social network service focusing on forming ties and encouraging interactions based on common interest, it helps people to get to know each other and keeps everyone well informed on what was going on in and around their neighborhood in real time," says founder Amit Mehta.


Read More: My Virtual Neighbor is a Social Network for Your Street

The free Toyota Shopping Tool iPhone app just got an upgrade to version 2.0 which includes an interesting Augmented Reality (AR) twist.


Read More: Free Toyota iPhone App Springs Virtual Pop Star Hatsune Miku in Augmented Reality Performance

Every wished you could get a picture with a Playboy bunny?  Now’s your chance!  An awesome new campaign from Bloomingdale’s, NBC and augmented reality app GoldRun lets you pose with virual characters from NBC’s new fall lineup, including The Playboy Club.  When you take and share photos using the free GoldRun app you not only have something awesome to show your friends, but you could also win a trip to Los Angeles to visit the set of The Playboy Club or a trip to Chicago for a walk-on role in th [...]

Read More: Augmented Reality App Lets You Snap a Photo With Virtual Playboy Bunnies At Bloomingdales

This guest post is by Luis Cruz of Pepper Virtual Assistant. Blogging is simple. You produce quality content, react to commenters, watch your stats grow, rinse, repeat. Blogging is also labor-intensive, time-consuming, and tiring. Producing quality content regularly can be draining, managing comments can get exhausting, and don't even get me started on dealing with [...]

Read More: Spice Up Your Blog with a Virtual Blogging Team

A YouTube wedding video is making the rounds this morning, featuring a very interesting use of technology.  One of the bridesmaids that couldn’t make it to the wedding in person was able to attend virtually and even be in the ceremony…via iPad!


Read More: Watch: Virtual Bridesmaid Attends Wedding Via iPad

… by Dennis Yu What do these 3 things below have in common? If you guessed advertising, you’re only partly right, since one of the three items is an ad. If you guessed personalized results, you’re warmer, but missing the bigger picture. If you ventured that it’s Facebook’s attempt to mine you for all that ...

Read More: Facebook’s New Virtual Currency is YOUR Reputation

When we first covered Empire Avenue, it was an obscure, but interesting, game based around the idea of trading visrtual stocks in users' social media presence – Klout crossed with the NASDAQ, if you like. Since then it's picked up a lot of steam. Now the Canadian startup is taking things a step further with its first commercial partnership.The deal with Microsoft's Xbox brand means that users will be able to trade their virtual social value on the site for a ‘virtua [...]

Read More: Empire Avenue ties up with Microsoft's Xbox brand to offer virtual goods

When we first covered Empire Avenue, it was an obscure, but interesting, game based around the idea of trading visrtual stocks in users' social media presence – Klout crossed with the NASDAQ, if you like. Since then it's picked up a lot of steam. Now the Canadian startup is taking things a step further with its first commercial partnership.The deal with Microsoft's Xbox brand means that users will be able to trade their virtual social value on the site for a ‘virtua [...]

Read More: Empire Avenue ties up with Microsoft's Xbox brand to offer virtual goods