Tips on social CRM for brands from an industry expert Guest post by Lauren Carlson CRM Analyst, Software Advice The greatest benefit of attending those big, bulky industry conferences is not the swag – although that free Apple TV was pretty sweet. Rather, it's the opportunity to speak with some of the greatest thought [...]

Read More: Golden rule of engagement: Always tell the truth

For all the time, money, and effort that corporations spend on securing their data, email, websites, etc., there’s a surprisingly small amount of consideration given to corporate social media accounts. Need I remind you about Scriptkiddies’ hack of Fox @FoxNewsPolitics that put a number of secret service agents on high alert? Whether it’s your organizations social media channels, or just your own personal rep on the line, taking the time to shore up your account against hackers is time well sp [...]

Read More: The truth about protecting your social media accounts