Launching in Beta is a common method to prevent the havoc of an imperfect release, and lately it's been utilized as a promotional technique. Most of Google’s products are launched in beta in small, often buggy patches. But indeed, it builds Buzz, pun intended. The important thing to remember is: Finding great beta testers is key to your startup's success.But how do you beckon early adopters? And what can you do to increase the odds of a press avalanche that will leave users begging to be let in [...]
Read More: How to get beta signups for your startup in 9 steps
Read More: How to get beta signups for your startup in 9 steps

