The tweet above seemed like a simple enough tweet to send out and only a bit of fun. Little did the person who sent it know that he would come back from his holidays to find 23,000 retweets and have won over £11,000 in a bet when he expected a tenner at best. Some people started claiming it was a scam but you can see from the blog post that the guy was clearly shocked by the reaction and unsurprisingly the boss seems to be backing out of the original bet.It’s one of those tweets that people just [...]

Read More: Man "earns" £11,000 through Twitter by betting against his boss

Nexercise is a free iPhone app that encourages you to exercise by providing three carrots:1. Earn points to quantify your activity and qualify for daily and monthly prizes.
2. Redeem points for discounts at nearby locations.
3. Social: Exercise with friends to earn bonus points. Share information on Facebook.New iPhone app offers rewards for exercising (Reuters)Nexercise is able to offer the app, services and discounts/prizes by relationships with the vendors and in-app advertising. Fu [...]

Read More: Nexercise for iPhone Put Social in Exercise & Earns Rewardsm

Ever had a long haul flight and idly dreamed of the perfect meal waiting for you on arrival? Well, Peter Shankman did too, and when he tweeted his desire, there was a steak waiting for him. It's an example of good customer service and a creative use of social media other businesses can learn from.


Read More: Creative Marketing You Can Do: In-Air Tweet Earns Man Morton Steak On Arrival