Often when appropriating funds for social media asks itself "Are we spending money on Social because everyone else is, or do we stand a chance at making a return on our investment here?" This is the age old question with social media, can you make real money directly from your effort in this arena. Of [...]

Read More: 3 Ideas For Using Social Media to Make Sales

Reading time: 4 – 6 minutes The leaves are changing, the air is crisp, and the faint scent of firewood is lingering all around – it is fall. This is always a fun time of year; Halloween is just around the corner, everything and everyone are colorful and the weather is extremely comfortable. There are [...]

Read More: 5 Fun Fall Ideas For You And The Kids

October is flying by, Halloween is almost here and it’s time to start thinking about costume ideas!  If you’re still trying to figure out what you want to go as for Halloween this year, there’s no better place to look for inspiration than the Internet.  From popular YouTube video characters to popular memes, Facebook, Twitter and more, we’ve put together a list of 15 topical Halloween costumes for 2011, inspired by memes and social media.


Read More: 15 Halloween Costume Ideas Inspired By 2011 Memes & Social Media

Are you looking for creative ways to discover what your readers' interests are? Imagine your online community is a group of hungry people who walk up to a table where you have a spread of finger foods and appetizers. That's your online content. By watching which items disappear quickly, you learn what your audience truly [...]

Read More: 8 Ways to Discover Content Ideas From Your Readers

As some of you know, Marcus Sheridan, of The Sales Lion, did a fantastic job of giving an overview of inbound marketing and how to create content that drives leads. I'll be honest. Because of my problem with authority (thanks dad), it's very rare that I walk away from a webinar, conference, or seminar where I've [...]

Read More: Four Content Ideas for Driving Inbound Leads

When planning an online or mobile business, founders and co-founders must begin discussing ‘location' as soon as possible. By location, I particularly refer to the launch and base location(s) of your online or mobile business.The following are four pointers I suggest you to consider in your startup location discussion:Firstly, is where you live the best place to launch and base your internet or mobile startup?If you live in countries with modest popu [...]

Read More: 4 Ideas To Consider When Choosing the Location for Your Startup