I am a communication professional, with a bent toward marketing because of the bottom line results it drives. I understand advertising. I understand the value and benefits of it. I even work with my team to recommend it to clients in integrated programs. But I'm not an advertising expert. That's why I was so interested [...]
Read More: Using Google AdWords to Test Your Messaging
The casualties of print media's decline, as it is squeezed by online news
sources, go right the way down. When you add the current economic issues to
the m...
13 years ago
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