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I am a communication professional, with a bent toward marketing because of the bottom line results it drives. I understand advertising. I understand the value and benefits of it. I even work with my team to recommend it to clients in integrated programs. But I'm not an advertising expert. That's why I was so interested [...]

Read More: Using Google AdWords to Test Your Messaging

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    • The casualties of print media's decline, as it is squeezed by online news sources, go right the way down. When you add the current economic issues to the m...
      5 years ago

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