I’m not a fan of contests. As a customer, I may enter one every now and then, but I don’t rush to the attraction of free stuff. The odds of winning are low, and I’m the eternal pessimist. As a marketer, I tend to dislike contests for a variety of reasons. I just don’t see the value in them.
Read More: No Contest: Why This Popular Social Media Marketing Approach Is Weak
The casualties of print media's decline, as it is squeezed by online news
sources, go right the way down. When you add the current economic issues to
the m...
14 years ago

