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While the general public seems to have grasped the value of accessing Facebook and Twitter from smartphones, it appears most people do not see the value of check-in apps like Foursquare. According to GigaOm, Liz Claiborne recently commissioned a study to find out how customers use mobile commerce tools. Only 30 percent of those surveyed said they expect to use mobile check-in apps.


Read More: Liz Claiborne Study Finds Check-ins Not Popular

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