Yesterday we looked at the strategic question of, "What do you want new visitors of your blog to do?" It's a question that's very powerful in helping you to achieve your goals as a blogger. Today I want to take the question and apply it to repeat readers—an exercise that I think is really important. [...]

Read More: What Process Do You Want to Lead Repeat Readers Through?

The UK's Independent newspaper is to follow in the footsteps of The Times and Financial Times by introducing a paywall, except it will only apply to readers outside the UK, reports the Guardian. Launched in 1986, the Independent is one of the youngest UK national daily newspapers, and around half of the newspaper's online traffic [...]

Read More: The UK’s Independent newspaper to go behind a paywall for non-UK readers

The UK's Independent newspaper is to follow in the footsteps of The Times and Financial Times by introducing a paywall, except it will only apply to readers outside the UK,...

Read More: The UK’s Independent newspaper to go behind a paywall for non-UK readers

This guest post is by Leah Goodman of AppsGeyser. A few months ago, when I started working for AppsGeyser, a friend asked me if I could turn her blog into an app, to which I responded, "Yes." Then she asked me the more important question: why would she want to do that? There are loads [...]

Read More: Make an App to Engage Your Blog’s Readers

The global children's publishing, education and media company, Scholastics, decided to create some more distribution channels. So, the company has partnered up with Sourcebooks, an independent publisher, to create e-books on a new Scholastic e-reading application launching this fall.


Read More: New e-Reading App with Sourcebooks Help Children Become Better Readers

Yesterday I shared a little exercise to help bloggers gain clarity around the branding of their blogs. The idea was to simply list what you want your readers to think and say about your blog. Today I thought I'd share a followup exercise—one that I also do on my own blogs from time to time. [...]

Read More: Find Out What Readers Think (and Feel) About Your Blog

This guest post is by Bnonn of Attentionthievery.info. You may not realize it, but the font settings on your blog can have a huge effect on how many people read your content. And how many people read your content has a huge effect on whether a post goes viral. How huge? Well, by some accounts [...]

Read More: 5 Simple Font Changes to Boost Readers, Comments, and Shares on Your Blog

Ebooks raked in $313 million in 2009, growing by 176.6% compared to 2008. The sale of ebooks are currently growing at a rate of 217.3% in comparison to 2009. For more interesting facts on traditional books and ebooks, check out the infographic below. ++ Click to Enlarge Image ++ Image Source:MastersinEducation.org Embed this infographic on [...]

Read More: How Do Digital Readers Stack Up Against Traditional Books [Infographic]

This guest post is by Brian Milne of the BlogHyped Blog Promotion Community. As far as you know, your blog is mobile friendly. You’ve optimized the design for mobile devices using plugins such as WPtouch. You’ve started serving Google mobile ads. Heck, you even have your own mobile app. But are you turning away mobile [...]

Read More: Writing for Mobile Blog Readers

Are you looking for creative ways to discover what your readers' interests are? Imagine your online community is a group of hungry people who walk up to a table where you have a spread of finger foods and appetizers. That's your online content. By watching which items disappear quickly, you learn what your audience truly [...]

Read More: 8 Ways to Discover Content Ideas From Your Readers

This guest post is by Ramcel Gatchalian of Meek Watcher. You wake up one day and check your mobile phone for any new email notifications. There are none. Surprised, you quickly turn your laptop on and glanced at your latest blog post comment status. You can't believe it. No comments whatsoever. Zero as in zip, [...]

Read More: How to Silence Readers From Commenting on Your Blog