The day of the Like and Follow have created quite the ruckus, forcing brands to really evaluate the differences in quality versus quantity. What's 1 million Facebook fans worth if none of them Retweet or Share or engage with your content? Wouldn't it be better to have 100,000 really active and loud fans? And how annoying is it when brands will do anything just to get you to Like them? It normally creates quite the opposite reaction. Where's the damn Unlike button?The team at North Social has bui [...]

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