Social media is on target to be a $30bn industry (per year) by 2015. It's an industry that every smart brand is engaging with and therefore pouring its resources into. Today, Buddy Media, an incredibly successful SaaS platform for brand’s Facebook Pages, announced its latest research, which examined the digital footprint of 64 speciality retail brands via 350 data points across four dimensions: Site, Digital Marketing, Social Media, and Mobile.For the study, Buddy Media partnered with NYU Stern [...]

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