This week, one of the most-talked about music collaborations ever was released: Watch the Throne, the new album by Jay-Z and Kanye West. Kanye in particular is of course already known for sending ripples through the Twitter waters, and Jay-Z has no shortage of renown, on Twitter or elsewhere. It seems, then, for this album that Twitter has only elevated the hype surrounding the album — and here's why.

Read More: Watch the Hype: How Twitter is Making the New Jay-Z and Kanye West Album More Epic

Turntable.fm, you beautiful creature. So many of us thought that you had disappeared but here you are again, getting back to business and, reportedly, being funded by two of the biggest names in contemporary pop music: Lady Gaga and Kanye West.Although the news is still only a well-founded rumour at this point, all signs point to an incoming sum of cash arriving from the (deep, deep) pockets of the Fame Monster and ‘Ye. As valulations of the social music/game company have skyrocketed, some [...]

Read More: Kanye and Gaga Invest in Turntable.fm