B2B marketers who are looking to start social media programs at their companies have to fight many battles. They fight the budget battle. They fight the resource battle. They fight the "but it's free" battle. But the biggest battle is one of perception. Bosses, colleagues and even prospects have their own deep-seeded ideas about social [...]
Read More: 10 Chronic B2B Social Media Myths Busted
The casualties of print media's decline, as it is squeezed by online news
sources, go right the way down. When you add the current economic issues to
the m...
13 years ago