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  For every dismissal of social that rests on that tired old “why would I want to share what I’m eating with the world” cliché, for every headline about Facebook’s amplification of our vanities, or social’s role in cyber-bullying, there are stories like Magda’s. My fiancé, a teacher, shared it with me the other day: [...]

Read More: Emotional connections with consumers: What must happen first?

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