Vincenzo Cosenza, an Italian digital strategist, has just finished his latest research on Social Networks Adoption Lifecycle. Cosenza has applied the Innovation Adoption Model, a model that shows the stages in the adoption process for a new product by a consumer, to social networks diffusion to plot their actual state and, hopefully, understand their future trajectories. He made a very cool infographic and gave us the first look.

In the innovators area you'll [...]

Read More: The Adoption Lifecycle of Social Networks [Infographic]